What is Bulk WhatsApp Messaging?
Bulk WhatsApp messaging allows businesses to send messages simultaneously to multiple recipients via the WhatsApp platform. This feature is primarily used for marketing campaigns, customer communication, or announcements. Tools like Sanchar make this process efficient while adhering to WhatsApp’s terms and conditions.
How to Send Bulk WhatsApp Messages with Sanchar
Sanchar is a customer communication platform that simplifies sending bulk WhatsApp messages through the WhatsApp Business API. Here’s how to use it effectively:
1). Set Up Your WhatsApp Business API Account
- Partner with a Business Solution Provider (BSP) to activate the WhatsApp Business API.
- Ensure you have proper opt-ins from customers to avoid violating WhatsApp’s spam policies.
2). Create a Distribution List
- Compile a list of recipients manually or import it from an existing database.
- Make sure all contacts have agreed to receive your communications.
3). Personalize Your Messages
- Use Sanchar’s message templates and variables to customize messages with customer names or other details.
- This adds a personal touch and increases engagement.
4). Compose Your Bulk Message
- Write a clear, concise, and compelling message.
- Include a Call-to-Action (CTA) to encourage responses or desired actions.
- Use multimedia like images, videos, and documents for enhanced engagement.
5). Schedule and Send
- Schedule your messages at an optimal time for higher open and response rates.
- Monitor the delivery and read reports provided by Sanchar.
How to Avoid Getting Banned When Sending Bulk Messages
WhatsApp enforces strict anti-spam measures, so adhere to these guidelines:
1). Send Messages to Opted-In Users Only
- Collect opt-ins through website forms, SMS, or prior interactions.
2). Follow WhatsApp’s Messaging Rules
- Avoid spamming or sending irrelevant messages.
- Use approved message templates for proactive messages.
3). Provide Opt-Out Options
- Include a clear method for users to unsubscribe from future communications.
4). Monitor Message Quality
- WhatsApp uses a quality rating system for business accounts. Ensure messages are relevant and engaging to maintain a high-quality score.
5). Use Approved Tools Like Sanchar
- Sanchar integrates seamlessly with the WhatsApp Business API, ensuring compliance and high deliverability.
Why Are Bulk WhatsApp Messages Getting Banned?
- Sending messages to users without consent.
- Using unapproved tools or unofficial WhatsApp accounts.
- High complaint rates from recipients.
- Frequent spamming or misuse of multimedia content.
Best Software for Sending Bulk WhatsApp Messages
- While there are multiple platforms for bulk WhatsApp messaging, Sanchar stands out due to its features:
- Compliance with WhatsApp policies.
- Easy-to-use interface for creating personalized campaigns.
- Robust analytics for tracking performance.
- Seamless integration with the WhatsApp Business API.
